Samuel Rudick DDS
Some time ago I got the chance to work with the dental practice of Samuel Rudick & Associates on their branding. As a Manhattan based dentist they needed to convey a certain marketable professionalism however, a lot of people (adults included) are scared of the dentist. With that in mind Samuel and I realized they wanted their branding to convey a approachable friendliness so folks don’t have so much anxiety about their appointments.

Printed on 80 lbs Matte White Text Stock.